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miércoles, 10 de febrero de 2010

What is the relationship between national identity and corporate culture?

The concept of a national identity refers both to the distinguishing features of the group, and to the individual's sense of belonging to it. This concept has to do with cultural construction via regulatory and socializing institutions of the state such as Law, education system, the media, etc. Corporate culture, by the other hand, is defined as a blend of the values, beliefs, taboos, symbols, rituals and myths all companies develop over time. Business's culture may be based on beliefs spelled out in the mission statement. Whatever shape it takes, corporate culture plays a big role in determining how well business will do. Both national identity and corporate culture aims at creating cultural elements, but in very different levels through different strategies.

The national identity has to do with the recognition of a culture and other elements within a specific area or territory whereas corporate culture deals with similar elements (Ex: Assumptions, norms, practices, etc.) within an organization. However, corporate culture form a part of the national identity framework.

source: http://www.entrepreneur.com/encyclopedia/term/82104.html

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